Velocity: The Seven New Laws for a World Gone Digital (2020)

Velocity: The Seven New Laws for a World Gone Digital Ajaz Ahmed Stefan Olander Richard Branson Velocity The Seven New Laws for a World Gone Digital A highly perceptive manifesto for entrepreneurs leaders and managers from the vice president of digital sport at Nike and the founder of legendary innovation agency AKQA With an exclusive introducti
  • Title: Velocity: The Seven New Laws for a World Gone Digital
  • Author: Ajaz Ahmed Stefan Olander Richard Branson
  • ISBN: 9780091947569
  • Page: 132
  • Format: Paperback
Velocity: The Seven New Laws for a World Gone Digital Ajaz Ahmed Stefan Olander Richard Branson A highly perceptive manifesto for entrepreneurs, leaders, and managers from the vice president of digital sport at Nike and the founder of legendary innovation agency AKQA With an exclusive introduction by Sir Richard BransonHow can you win when the only certainty is change Highly accessible, lively, and inspiring, Velocity draws upon the authors unique perspectives andA highly perceptive manifesto for entrepreneurs, leaders, and managers from the vice president of digital sport at Nike and the founder of legendary innovation agency AKQA With an exclusive introduction by Sir Richard BransonHow can you win when the only certainty is change Highly accessible, lively, and inspiring, Velocity draws upon the authors unique perspectives and experiences to present seven timeless new laws for businesses and individuals in a world that is dominated by rapid change and digital technology Written as a fascinating and enjoyable conversation between the authors Stefan Olander, vice president of digital sport at Nike and Ajaz Ahmed, founder and chairman at AKQA Velocity s up to date examples illustrate key lessons, together with insights, ideas, and inspiration that individuals and businesses should adopt to thrive Velocity shares the vision and values required to succeed with the untold backstories to influential and iconic innovation Fast paced, useful, provocative, and highly motivating, Velocity will arm you with actionable ideas to define your future.Features 4 Velocity principles Speed, Direction, Acceleration, and Discipline 7 Laws, including A Smith Wesson beats four aces, It s easier done than said, Convenient is the enemy of right, and No good joke survives a committee of six.
Velocity: The Seven New Laws for a World Gone Digital Ajaz Ahmed Stefan Olander Richard Branson

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One thought on “Velocity: The Seven New Laws for a World Gone Digital

  1. Magdalene Lim

    I loved the nice, big font and white space that made it easy on the eye An easy read, chock full of interesting quotes and anecdotes The content in this book reminded me of an Urban Genius talk conducted by Iris Worldwide While very current and relevant now, I fear this will not be an enduring book Read it quick so you get the most out of it now

  2. VaultOfBooks

    By Ahmed Ajaz and Stefan Olander Grade AThe world as we know it is changing The authors give an excellent example gone are the days when we enter a city clueless whether our taxi driver is taking you for a ride or giving you the best journey to your location You have the optimum, recommended information that s updated as you move, in the palm of your hand Previously you would have been a stranger in the new city with an outdated tourist guide Now you can have the exchange rate, the language, the [...]

  3. Karen López

    It s a book worth reading, easy to digest but it is missing insight That is due probably because of the way it is written as a conversation which makes it easy to follow, although hard to get use to in the beginning.

  4. J.F. Penn

    Excellent business book, about the speed of business Get going, then get better Evolve immediately Seize the momentum of a beta world always in motion.

  5. Mariana

    This and Don t Make Me Think by Steve Krug is the best work related book I have read Easy to read and understand, the conversational format makes it accessible and practical Based on the vast working experience of Ajaz Ahmed founder of AKQA and Stefan Olander VP of Digital for Nike , this book will not throw theory at you but instead sets a bunch of cultural principles to be applied in your day to day working in digital The book encourages you to be bold, make mistakes and learn from them, move [...]

  6. The-vault

    By Ahmed Ajaz and Stefan Olander Grade AThe world as we know it is changing The authors give an excellent example gone are the days when we enter a city clueless whether our taxi driver is taking you for a ride or giving you the best journey to your location You have the optimum, recommended information that s updated as you move, in the palm of your hand Previously you would have been a stranger in the new city with an outdated tourist guide Now you can have the exchange rate, the language, the [...]

  7. Martin Kearns

    This was an okay read, some of the stories showed a new world attitude towards how a Digital mind thinks I feel the book was a little lazy, someone scribes a few conversations between people and calls it a book I bought the book in a bargin basement so it was worth what i pain Mainly for the principle pages The authors know alot than whats in this book, which leaves me disappointed.

  8. Cenk

    The format is written literally as a conversation between the two authors, Ajaz Ahmed Stefan Olander, two of our generation s most creative and passionate businessmen who are the Chairman and Co Founder of AKQA and Vice President, Digital Sport, Nike Inc Boom The Velocity formula and the laws around is a clever way of explaining how businesses need to be conducted to be successful in today s very competitive digital economy I really like the following laws chapters in this book A Smith Wesson be [...]

  9. Jacob Munk-Stander

    A good read on how businesses should embrace digital as part of their organization, processes, products and marketing.The results of the work between AKQA Ajaz Ahmed and Nike Stefan Olander is a living proof of how an insightful and trusting relationship between client and agency can lead to new and valuable business opportunities as well as campaigns.The format of the book is a dialogue between agency and client which is confusing at times They are both insightful and opinionated on how to use [...]

  10. Olivier Van D'huynslager

    The most powerful force in the universe isn t technology It s imagination.Everything suddenly got so much faster, and that changed everything else in ways nobody would have imagined Those who dared won Those who dare shall win It s all about designing the beautiful and building the impossible.The trick is channeling the endless curiosity of your inner child with the clear sense of purpose, outer direction and responsibility you have as an adult Editing down all that amazement at the world into s [...]

  11. Rob Estreitinho

    If it wasn t enough that this book was co written by one of the most important figures in the digital world, with a fantastic view about how digital media helps companies deliver increasingly awesome experiences, products and services, what truly astonished me was that the other author was his client Ajaz Ahmed AKQA and Stefan Olander Nike have crafted a little masterpiece right here, which will make you stick to their conversations the whole book is written as an exchange of messages between on [...]

  12. Bjorn Hardarson

    I do not know was an ok book, just my obsession on buying at least one book at the airport, should though have taken Collins or Kanheman As even though they have something to say I was excpecting something like rework and how it is setup as a converstation between two talented people it did not give much to me to think about

  13. Livingston Samuel

    One of the best books that I ve read in recent times.In this book, Ajaz Ahmed AKQA and Stefan Olander Nike , provide great insight about doing the right thing in this digital age, from the perspective of an agency and the client.A must read for anyone, involved in the digital industry innovators, developers, designer, analysts, marketers, advertisers.

  14. Nora

    The book is written as a conversation which makes it feel like a podcast The conversation meanders, there are some nice one liners, and the summaries don t really summarise but add new points Sometimes it feels like an ad for Nike If you don t know what they re talking about then it will make no sense It doesn t go into a lot of depth Fun to read if you re interested but not essential.

  15. Jordan Willing

    Although a bit repetitive with many of the leadership books of it s era the book still contains some great nuggets you can pull from The chapter , a smith Wesson beats four aces is a really good primer for anyone struggling with change Similar to the work of Godin, this is written conversationally which makes it easy to digest and get thru quickly Definitely one I would recommend.

  16. Hanna KG

    A very apt and current book about marketing and today s digital climate An interesting read, particularly for anyone within the digital, advertising or marketing industries It s easy to tell from reading this book, that the authors are experienced and knowledgable in this field It s very much written from an expert, yet humble POV.

  17. Firdaus

    This book was given from a good friend of mine thanks Sarah It was a series of interview of the authors upon their experiences in industries The book talking about optimism and shards on the four principle speed, direction, acceleration and discipline.

  18. Regan Warner

    I m in the advertising business and this book is genius Cuts through all the industry bullshit and breaks it down Working for either of these gentleman would be awe inspiring I can only hope to use this new knowledge philosophy every single day Highly recommend.

  19. Alex

    Such a fantastic book for anyone in marketing, digital, mobile, branding You ve got the two most important POV s, the agency and the client Two of which are leaders in their respective industries Must read

  20. Daryl Muranaka

    Interesting ideas I like the conversation format, but found some of the ideas a bit too off the cuff and a little superficial I think the seven laws are actually very good rules of thumb and applicable to life in general A detailed and deeper sequel might be in order.

  21. Rick Yvanovich

    Great perspective on a world gone digital or rather that s just an example of another trend or spike that impacts and shapes biz I graed Grow just befor this and Wes a lot of resonance between e two, different styles, but some similar important messaging

  22. Rita

    It really isn t something new, but the way it is written is so easy to read and the insight so close to reality at least the reality I would like to see in the business world I have to say it s one of the best books I ve read in the last years.

  23. Simon

    A crash course in the digital era One of the best books to recommend to corporate types struggling to understand how business has fundamentally shifted in the 21st century.

  24. Holly

    Some interesting ideas, but the downside of it being co written by a Nike employee means there are only a few examples of how other companies are doing things it s mainly Team Nike

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