The Ethical Consumer (2020)

The Ethical Consumer Rob Harrison The Ethical Consumer This book is not simply the best book on the remarkable phenomenon of today s ethical consumer It is a gift of advice and insight from the people that know best to the cause of tomorrow Many of the
  • Title: The Ethical Consumer
  • Author: Rob Harrison
  • ISBN: 9781412903530
  • Page: 135
  • Format: Paperback
The Ethical Consumer Rob Harrison This book is not simply the best book on the remarkable phenomenon of today s ethical consumer It is a gift of advice and insight, from the people that know best, to the cause of tomorrow Many of the writers deserve the plaudits of being pioneers of a new consumer movement These are the issues of our time Ed Mayo, Chief Executive of the UK s National Consumer CounciThis book is not simply the best book on the remarkable phenomenon of today s ethical consumer It is a gift of advice and insight, from the people that know best, to the cause of tomorrow Many of the writers deserve the plaudits of being pioneers of a new consumer movement These are the issues of our time Ed Mayo, Chief Executive of the UK s National Consumer Council NCC Who are ethical consumers and why are they on the rise Leading the way towards answering this question, The Ethical Consumer is an indispensable introduction to the subject Exploring areas like boycotts and fair trade projects, it gathers together the diverse experiences of scholars, campaigners and business practitioners from the international community.The chapters in this book explore ethical consumer behaviours, motivation and narratives the social, political and theoretical contexts in which ethical consumers operate the responsibilities of businesses and the effectiveness of ethical consumer actionsContributions are informed by a broad range of research methods, from case studies, focus groups to surveys and interviews.The text is of interest to business related graduates, undergraduates and their tutors on courses relating to consumption It will also be relevant to academics in other disciplines, as well as to politicians, producers, practitioners, campaigners and not least consumers.
The Ethical Consumer Rob Harrison

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    135 Rob Harrison
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    Posted by:Rob Harrison
    Published :2020-05-13T11:28:04+00:00

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