The Toronto School of Communication Theory: Interpretations, Extensions, Applications (2020)

The Toronto School of Communication Theory: Interpretations, Extensions, Applications Rita Watson Menahem Blondheim The Toronto School of Communication Theory Interpretations Extensions Applications While never formally recognized as a school of thought in its time the work of a number of University of Toronto scholars over several decades most notably Harold Adams Innis and Marshall McLuhan for
  • Title: The Toronto School of Communication Theory: Interpretations, Extensions, Applications
  • Author: Rita Watson Menahem Blondheim
  • ISBN: 9780802095299
  • Page: 134
  • Format: Paperback
The Toronto School of Communication Theory: Interpretations, Extensions, Applications Rita Watson Menahem Blondheim While never formally recognized as a school of thought in its time, the work of a number of University of Toronto scholars over several decades most notably Harold Adams Innis and Marshall McLuhan formulated a number of original attempts to conceptualize communication as a phenomenon, and launched radical and innovative conjectures about its consequences This landmarkWhile never formally recognized as a school of thought in its time, the work of a number of University of Toronto scholars over several decades most notably Harold Adams Innis and Marshall McLuhan formulated a number of original attempts to conceptualize communication as a phenomenon, and launched radical and innovative conjectures about its consequences This landmark collection of essays re assesses the existence, and re evaluates the contribution, of the so called Toronto School of Communication.While the theories of Innis and McLuhan are notoriously resistant to neat encapsulation, some general themes have emerged in scholarly attempts to situate them within the discipline of communications studies that they helped to define Three such themes focus on the effects and consequences of communications, emphasis on communications as a process rather than as structure, and a sharp focus on the technology of communication, or the medium are the most fundamental in characterizing the unique perspective of the Toronto School This collection not only represents a crucial step in defining the Toronto School, it also provides close analysis of the ideas of its individual members.
The Toronto School of Communication Theory: Interpretations, Extensions, Applications Rita Watson Menahem Blondheim

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One thought on “The Toronto School of Communication Theory: Interpretations, Extensions, Applications

  1. Ben Peters

    For those who care about Canadian media theory, a foundational review of the people, places, and ideas with genuinely helpful introductory summaries by Menahem Blondheim and Elihu Katz The bumpersticker, as Katz put it, might be that, in Canadian media theory, media change societies and economies for the meta historian Harold Innis and that media change minds and psychologies for the cognitivist McLuhan.

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