Doing Social Media So It Matters: A Librarian's Guide (2020)

Doing Social Media So It Matters: A Librarian's Guide Laura Solomon Doing Social Media So It Matters A Librarian s Guide Facebook Twitter MySpace LinkedIn it s difficult enough to keep abreast of social media Web sites let alone understand how they fit into today s library This practical resource brings together cur
  • Title: Doing Social Media So It Matters: A Librarian's Guide
  • Author: Laura Solomon
  • ISBN: 9780838910672
  • Page: 276
  • Format: Paperback
Doing Social Media So It Matters: A Librarian's Guide Laura Solomon Facebook, Twitter, MySpace, LinkedIn it s difficult enough to keep abreast of social media Web sites, let alone understand how they fit into today s library This practical resource brings together current information on the topic in a concise format that s easy to digest Laura Solomon is a librarian with than a decade of experience in Web development, design, and tFacebook, Twitter, MySpace, LinkedIn it s difficult enough to keep abreast of social media Web sites, let alone understand how they fit into today s library This practical resource brings together current information on the topic in a concise format that s easy to digest Laura Solomon is a librarian with than a decade of experience in Web development, design, and technology, and her timely guide Provides context on the social media phenomenonOffers practical advice on how libraries can choose, use, and monitor these tools effectivelyIdentifies additional resources and best practicesSolomon has written a unique, to the point guidebook for those ready to jump into the deep end of the pool and commence or improve their library s tweeting, posting, and friending Table of Contents Introduction 1 Getting a Better Grip on Social Media 2 Getting Started 3 Understanding Social Media 4 Strategies for Social Media Success 5 What Can We Count 6 Is It Worth It 7 A Few Final Words Bibliography
Doing Social Media So It Matters: A Librarian's Guide Laura Solomon

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One thought on “Doing Social Media So It Matters: A Librarian's Guide

  1. Michelle

    This book keeps talking about MySpace which I don t remember being a thing any in 2011 when this book was published.Otherwise, most of the concepts in this book are still relevant And, with only 60 something pages it can be easily read in an afternoon.

  2. Ashley

    While this book is brief, I love Solomon s patron centered approach to libraries and social media communication Many of Solomon s principles are touted as the standard for social media practices in academic articles, particularly with her notoriety of creating the saveOhiolibraries viral hashtag Solomon s tone is casual but she gets her point across well, and it reminds me of listening to a panel at a conference Solomon s approaches, like not using social media merely as a platform for promoting [...]

  3. Lesley

    Since the content you actually post on social media should be tailored to your audience, that part is really up to you But, if you are looking for some advice before getting started you will find this book helpful Probably the most important guidance offered is to know what you want to achieve with social media for the library Do you want to reach new people Do you want feedback about the library services Do you want to market programs to increase audience size Know what you want to happen and t [...]

  4. Tamara

    Best for those just starting out in social media, but still offers a few useful tips for seasoned social media gurus.I m still working on how to be transparent about library related news, changes and policies that aren t all puppies and rainbows It s hard to want to put yourself out there knowing that criticism will inevitably follow, especially when you are the one who is seen as solely responsible for what happens to your brand reputation via social networking channels I m working on it thoug [...]

  5. Jennifer

    Would that everything I read for work was this short and to the point The title should really be Laying the Groundwork for Social Media So It Matters, as most of the book deals with the very important preliminary steps, and people looking for advanced marketing analytics edgerank will definitely need to look elsewhere Perhaps the best lesson I drew from this book was the one I got when the author started talking about using Pieces of Flair to personalize your Facebook, a trend that had fallen by [...]

  6. Kristine

    As my rating reflects, this book was okay It s best for those trying to talk themselves, other staff members, or administrators into using social media, especially if they re unfamiliar with it If you already are using it and are desiring to enhance its effectiveness for your organization, it s probably best to look elsewhere I did like how many aspects she touched on and found policy discussion the most helpful Overall, even though this was just published in 2011, it felt dated already This may [...]

  7. Liz De Coster

    Brief, but in a straightforward and to the point sort of way Solomon walks librarians through the whole process of developing a social media presence for their library mostly public library examples, but applicable to any library that serves an external audience She discusses when social media should and shouldn t be used yes for discussion, nay for promotion only , how to obtain administrator buy in, and how to determine if your social media experience has been a success or not A valuable resou [...]

  8. Kate Irwin-smiler

    A good overview of the whys and wherefores of creating a social media presence for a library, including ideas about how to evaluate the service I wish I d read this before we started, but I m going to implement the ideas as much as I can very sensible Nice to have something focused on library needs

  9. Melissa

    Excellent resource for the library social media newbie I took copious notes and have changed many of my practices for work related social networking I am also using it as the basis for my library s social media goals and priorities.

  10. Alison

    Eh This is a short and sweet book, but not quite what I thought it was going to be If you re looking to start a basic social media presence from scratch, check this out If you re looking for an upper level course in Facebooking, this is not it.

  11. Christa

    Condensed and simple guide to help libraries get involved with social media Although, this is from 2011, many of the key points remain relevant today Great quick start guide with straight to the point ideas.

  12. Holly

    Meh, not much new here Librarians need to move out of the field to embrace some of the Web 2.0 stuff Didn t happen in this book.

  13. MBP

    Very concise I think it took me about an hour to read this but I will want to revisit this The author makes several good, common sense points that seem obvious once you ve read them.

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